“ A customer is not dependent on us. We are dependent on him/her. He/She is not an outsider in our business. He/She is part of it.” There is no doubt that the digital revolution has changed consumer behaviour. The exchange between consumers and market
Order Description
the major theoretical themes you will be writing to, and bullet points outlining the evidence-based points that you intend to make in your essay under each theme. Minimum of 2 pages, max of 3 pages